Connecting Salesforce to Claude via MCP is the advancement the SERP says it is. You authenticate once, your AI agent queries live CRM data, and you stop copying deal records into chat windows. For a Revenue Operations Manager who spent Q1 begging an admin to export pipeline snapshots, that matters.
A year ago we announced that Databox is becoming an AI-first company. At the time, that mostly meant what it meant for many companies in 2025: AI becoming a strategic priority. Teams were encouraged to experiment and adopt new tools, as it was clear that AI wasn’t a trend we could ignore. That was the easy part. What’s become clear over the last year is that there’s a significant difference between being AI-first and being AI-native.