Systems | Development | Analytics | API | Testing

How Piano Helps Companies Use Captured Data to Understand Customer Behavior

Big B2C companies looking to better understand their customers and influence their behavior are turning to Piano’s analytics and activation platform to glean insights from captured data. In this episode of “Powered by Snowflake,” Daniel Myers chats with Piano CEO Trevor Kaufman how his company’s “digital experience cloud” takes behavioral data from customer website interactions from across the digital ecosystem and gives its clients the ability to run predictive analytics and create visualizations and reports that provide critical information about those customers' habits, interests, transactions, and more.

Billie Boosts Innovation With Snowflake Data Cloud

Billie is among the fastest-growing financial services startups globally—providing German companies with flexible B2B “buy now, pay later” transactions. In this video, Igor Chtivelband, VP of Data, takes us on the Billie & Snowflake success journey, from migrating Billie's data warehouse to the Snowflake Data Cloud to better identify potentially fraudulent transactions.

Lightweight Batch Streaming

What’s an easy, low-cost way to batch stream data into Snowflake in near real-time? In this episode of Snowflake Bytes, Felipe Hoffa uses RSVP data from Meetup to demonstrate how you can use Google Cloud Pub/Sub and Snowpipe to do just that. Meetup publishes about 4 thousand RSVPs for events per hour that it can use to analyze what’s happening around the world. In the video, you’ll find a link to Hoffa’s blog post, which shares the code he used to create a lightweight pipeline to automatically ingest each of these files into Snowflake so that they can be queried.

How To Scale Threat Detection & Response With Snowflake & Securonix

Securonix brings exciting new capabilities to the field of threat detection and response thanks to its integration with Snowflake. Together, the two companies provide a split-architecture solution that solves the problem of data silos and enables organizations to make better, more timely decisions about potential threats to their organization. It’s a next-gen SIEM solution already finding widespread use in such organizations as healthcare institutions, airlines, and telecommunication companies.

Support Multiple Data Modeling Approaches with Snowflake

Since I joined Snowflake, I have been asked multiple times what data warehouse modeling approach Snowflake best supports. Well, the cool thing is that Snowflake supports multiple data modeling approaches equally. Turns out we have a few customers who have existing data warehouses built using a particular approach known as the Data Vault modeling approach, and they have decided to move into Snowflake. So the conversation often goes like this.

Elevate Gives Retailers a Powerful New Tool for Managing Supply Chains

In today’s world, retail customers expect things fast. They want their products on time and they want their orders not to be canceled. And when things go wrong, they want answers. To deliver that experience, retailers need to be able to understand at a granular level how their customers’ orders are moving through their supply chains. In this episode of “Powered by Snowflake,” Daniel Myers chats with Elevate Co-founder and CTO James Sutton about his company’s recently introduced retail operations platform that provides the analytics retailers need to evaluate and manage supply chain performance.

New Snowflake Features Released in March 2022

In March, Snowflake continued to enhance its capabilities around data programmability and data pipeline development, with the Snowpark API and stored procedures for Java now in public preview, schema detection now generally available, and the Snowflake SQL API generally available. In addition, Snowflake’s user interface, Snowsight, is generally available. Not to mention an expanded selection of new partners to choose from in Snowflake Data Marketplace.

Get Your Retail Plan in Shape: A 7-Step Regimen for Year-Round Selling

Once upon a time, the retail calendar centered itself on the Christmas season. Now, the retail surge is year-round. Not just the wave of traditional seasonal holidays from Valentine’s Day to the 4th of July, but also newer sales holidays, such as Cyber Monday, or even holidays created by some gigantic companies themselves, like Amazon’s Prime Day. Now, instead of a steady pace leading up to a frenzied December, retailers are in sprint mode all the time.