Setting Your Eyes On The Prize: What's Coming to Product Analytics in 2022

Last year, we discussed how 2020 had been a year of adaptation, both to the new business challenges that came about by the pandemic and to the behavioral changes in all individuals. In 2021, adaptation gave way to adoption: of new technologies to better cope with business needs, of data-driven processes that guide product development, and guidelines for digital-first collaboration across teams with varying degrees of remote availability. What is there to 2022 that will make our heads turn?

Win More Deals with Redshift, Salesforce & Integrate.io - Webinar

Instead of the normal ETL or ELT process, we’ll do the opposite, Reverse ETL. Using Reverse ETL allows you to pull customer data from your data warehouse, then push data back into your CRM to empower your sales team. Learn how to enhance your lead data and win more deals during this webinar.

Redshift vs BigQuery

Choosing the right data warehouse is a critical component of your general data and analytic business needs. One of the biggest questions that businesses ask when choosing their data warehouse providers is this: Should you use Snowflake, Amazon RedShift, or Google's BigQuery data warehouse for your business needs? We've already covered Amazon RedShift vs. Snowflake and Google BigQuery vs. Snowflake, but what about Amazon RedShift vs. Google BigQuery?

Heroku PostgreSQL and Integrate.io

What can you do with data collected on Heroku PostgreSQL? How will you analyze it and integrate it? With Integrate.io, of course! Integrate.io lets you connect to a PostgreSQL database on Heroku, design a dataflow via an intuitive user interface, aggregate the data, and even save it back to PostgreSQL on Heroku or other databases and cloud storage services. Read on to learn more about the benefits of Heroku Postgres and how to integrate Heroku PostgreSQL with Integrate.io.

Fueling customer loyalty with data: A Q&A with Pilot Flying J's Chief Data and Analytics Officer Ameet Shetty

If you’ve ever been on a long road trip, then you know the feeling of relief that comes when finally spy a recognizable truck stop or service station to pull into. Whether to fill up the tank, grab a snack, or ask for directions, fuel stations are a ubiquitous part of automotive travel, and there are more than 150,000 of them across the country. Pilot Flying J accounts for 750 of those locations, serving more than 1.3 million people daily.