Systems | Development | Analytics | API | Testing

Retail Media's Business Case for Data Clean Rooms Part 2: Commercial Models

In Part 1 of “Retail Media’s Business Case for Data Clean Rooms,” we discussed how to (1) assess your data assets and (2) define your data structures and permissions. Once you have a plan on paper, you can begin sizing the data clean room opportunity for your business.

What is a KPI Dashboard? 6 Key Benefits & Best Practice Examples

From business-wide objectives to long-term targets, every organization has specific metrics they need to track. One way to communicate those insights is a KPI dashboard. Key performance indicator (KPI) dashboards are a great way for executives to improve their management of strategic goals, and keep on top of changes, issues and trends in performance at a high-level, with many useful applications when used correctly, alongside other modern analytics tools.

A Conversation With ZoomInfo's Philip Zelichenko

In this "Data Cloud Podcast" episode, host Steve Hamm sits down with Philip Zelichenko, VP of Data and Analytics at ZoomInfo, to discuss the benefits the ZoomInfo business go-to-market platform provides to companies. During the conversation, he explains ZoomInfo's role as a data broker that maintains a database with profile information on 100 million companies, iinformation that clients can use to fuel sales and marketing growth.

Laying the Foundation for Modern Data Architecture

Behind every business decision, there’s underlying data that informs business leaders’ actions. As the market landscape across verticals from financial services to healthcare and manufacturing grows increasingly competitive, those decisions need to happen ever faster and to make them, businesses need to rely on data to reveal insights quickly, as near-real-time as possible.

What's New in ThoughtSpot - 9.12 Cloud Release

ThoughtSpot Analytics Cloud 9.12 is now available! Drill, filter, customize charts, and verify formulas and SQL queries for AI answers without leaving the ThoughtSpot Sage experience Iteratively drill and auto-examine each attribute with SpotIQ Change Analysis for deeper insights Track your content's version history effortlessly using Git right within the ThoughtSpot UI.

Retail Media's Business Case for Data Clean Rooms Part 1: Your Data Assets and Permissions

It’s hard to have a conversation in adtech today without hearing the words, “retail media.” The retail media wave is in full force, piquing the interest of any company with a strong, first-party relationship with consumers. Companies are now understanding the value of their data and how that data can power a new, high-margin media business. The two-sided network that exists between retailers and their brands turns into a flywheel for growth.

Databricks Mastery: Speed, productivity, and efficiency for Lakehouse

80% of data teams are facing challenges related to availability of tooling. Why? Modern data engineering is difficult and testing data engineering solutions is generally an ad-hoc, manual process. The good news – data teams that use DataOps practices and tools will be 10 times more productive. With this in mind, Unravel is hosting a live event to demonstrate how enhanced visibility and data-driven observability help you streamline your workflow, accelerate your data pipelines on the Databricks Data Intelligence Platform.

The Sliding Doors for the Essentials

As I have explored in this “Sliding Doors” blog series, identifying the right door to create value with data can prove quite challenging - and once that door is opened, the journey ahead can seem daunting. But what if there was a way to make that journey a bit easier? Maybe it’s time to get back to basics… Who needs to hear this?