Systems | Development | Analytics | API | Testing

Running paid campaigns but not sure which ones drive actual sales meetings? You need to track "New Booked Meetings (NMB)" by source. In this short, Devin Littlefield from @marketvantage breaks it down. See how to tie marketing performance to real sales activity Understand how to use custom CRM objects in reporting Get better visibility into what’s driving revenue — Databox is Modern BI for teams that need answers now. It offers the best of BI, without the complicated setup, steep price, or long learning curve.

Our Superheros have some ideas about using AI to solve their challenges. Check them out in this episode of Truck Talk.

Discover how the latest release of Angles for SAP R2 introduces powerful User Currency support, making your financial reporting more flexible, transparent, and user-centric. Whether you're analyzing sales, costs, or stock values—view it all in the currency that matters most to you. This update is especially valuable for teams transitioning from R1 to R2.

Most companies wait for perfect data before investing, but by then, it’s too late. In this video, you'll discover how to model real, measurable gains from embedded analytics, whether it’s saving time, reducing churn, or boosting engagement. Learn how small efficiency improvements compound into big results and why early investment in analytics helps teams build stronger, more resilient products. See how to quantify value, justify spend, and move faster with confidence.

The Snow Mobile hosted a handful of Snowflake Superheroes at our HQ in Menlo Park. In this episode of Truck Talk, they tell us about what excites them most about AI.

This month's Snow Report provides details on some recent product announcements, including Snowflake ML Jobs and new AI observability tools. You'll also find news about upcoming, online technical workshops designed to help you make the most of Openflow and Cortex AI.

Welcome to Week 1 of our Financial Planning Masterclass series. If disconnected systems and messy spreadsheets are slowing you down, you’re not alone. This series will show you how to move from data chaos to connected clarity and take control of your financial planning process.