Snowflake’s newly announced Media Data Cloud unites Snowflake’s powerful data sharing technology, the highest standards of privacy and governance, Snowflake- and partner-delivered solutions, and industry-specific data sets to help marketers, publishers, and advertising technology businesses succeed in the rapidly changing media and entertainment industry.
Sometimes I walk through the grocery store and marvel at the way customers float through the aisles, blissfully unaware of the logistical nightmare it probably took to stock the shelves. They have no idea how many people, systems, and modes of transportation it takes to make everything magically appear on their grocery shelves. But I do. As the Senior Director of Software Engineering at KlearNow, I spend my days preserving the bliss of those grocery shoppers.
In early 2016, Signagelive—a digital signage company—had an informal approach to QA. When developers had time, they performed a few manual tests ahead of each software release and hoped for the best. This allowed the company to focus on growth and building new features, but the company reached a point where the number of bugs clients found was unacceptable.
Advertising agencies are faced with the challenge of providing the precision data that marketers require to make better decisions at a time when customers’ digital footprints are rapidly changing. They need to transform customer information and real-time data into actionable insights to inform clients what to execute to ensure the highest campaign performance.
French multinational automotive manufacturer Renault Group has been investing in Industry 4.0 since the early days. A primary objective of this transformation has been to leverage manufacturing and industrial equipment data through a robust and scalable platform. Renault designed an industrial data acquisition layer and connected it to Google Cloud, using optimized big data products and services that together form Renault's Industrial Data Platform.
See how the Logit.io platform helped give Youredi a more streamlined reporting and data visualisation alternative to using Microsoft’s Power BI in our latest customer case study. Outside of its BI capabilities, the Logit.io platform is used throughout Youredi by everyone from their technical teams through to their customer support and professional services department.
