Systems | Development | Analytics | API | Testing

In the marketing world, acquisition metrics (like traffic) get a lot of press, but when we asked marketers about their essential website KPIs, many talked about measuring engagement on their sites. That’s, in part, because traffic tells you more about the efficacy of promotion than it does about your website itself. To get more detail around which metrics matter for website engagement and why we asked marketers to share their #1 most important measure of website engagement.

ZoomInfo and Google Cloud recently expanded their partnership to offer ZoomInfo’s Data Cubes for Google Cloud customers via Google Analytics Hub.

At Next ‘23, Exabeam, Dun & Bradstreet, Optimizely and LiveRamp shared how they use BigQuery and Google Data and AI Cloud for data monetization.

Tune in to hear five truly terrifying tales about how a lack of proper testing can cost you time, money, or even life as you know it.

We are thrilled to announce the release of Tricentis Vera™ 2023.3! This release improves the integration between Tricentis qTest and Jira, introducing improved microservices for route actions, optimized queuing, and enhanced scalability. We have also streamlined support for mixed GxP projects, allowing for more efficient testing, eliminating the need for approval with signatures in specified cases, and giving you greater flexibility in configuring Vera to suit your specific business rules.

The age-old debate of manual and automated testing has often left teams at a crossroads, searching for a way to strike a harmonious balance between speed and effectiveness. However, in the world of software development, evolution is the name of the game. Enter “fused testing,” our approach that transcends the conventional notion of QA tradeoffs and broadens the horizons of QA strategy.

The Managed Detection & Response (MDR) industry finds itself in a new era with unprecedented challenges from platform giants and the migration of the attack surface to the cloud, with innovation becoming a requirement for survival. Companies built to provide clients with 24×7 “eyes on glass” now find themselves at the intersection of rapid technological advancements and evolving threat landscapes.

In today’s data-rich world where large volumes of data exchange have become frequent, ensuring the data transfer mechanism is safe and secure is essential. Data security is of utmost importance, and the data transfer tool you select should provide data encryption. Secure File Transfer Protocol (SFTP) is one such file transfer mechanism that businesses can leverage to securely transfer files between users and locations, regardless of their network or device type.

In the past, enterprise software focused on protecting network access through on-premises firewalls and VPNs, working on the assumption that everything within the network was secure. However, today, as accessing data has extended beyond on-premises locations to cloud and hybrid networks, SaaS platforms require a security model that can address a broader range of attack vectors. Zero Trust security addresses this pressing need.

Frequent deployment of APIs can quickly create a software system that is like an overgrown garden, riddled with weeds, bugs, failed integrations, and ill-fitting use cases. Overloaded API collections prevent changes without causing failures. More commonly, they limit the visibility needed to recognize opportunities for feature optimization. Creating a successful API can go a long way to ensuring your organization can avoid many of these problems.