Systems | Development | Analytics | API | Testing

Marketing technology is as important for customer retention as it is for acquisition. One of the complex tasks businesses have to deal with today is managing customer experience and getting it right. That’s why brands are always on the lookout for innovative solutions and features that deliver value. Most tasks, including drip campaigns, lead qualification, call tracking, and agent and call scoring, can be automated with the help of marketing technology.

Learn how data blending can help you improve your marketing with better reporting, campaign analysis, and more.

What should you measure in Semrush to do the best job for your agency clients? Learn the top 12 Semrush metrics to track.

We surveyed hundreds of companies and experts globally to discover what’s driving the top advertising trends on Facebook. Here’s what we’ve learned.

What’s SEMrush and which features work best for tracking and improving your search rankings? Here’s everything you need to know.

In today’s digital world, every savvy marketer knows that video marketing is essential in overall digital campaigns. They make sure that they constantly come up with ideas to create new video content. But, as a marketer yourself, you know that creating new video content every month or even week is not only costly but also time-consuming and backbreaking. This is where repurposing the old video content you have is such an exciting idea.

Discover just how effective your landing pages really are.

Here are some of the most common marketing performance challenges agencies are facing every day and how they solve them.

Here are the 24 free sales and marketing tools that marketers and salespeople in the Databox community are using to fill gaps in their processes.

The growth of the eCommerce industry is one of the few silver linings to come out of the global pandemic. With more and more people working from home or self-isolating, online commerce has started to grow exponentially in the last two years. According to 99 Firms, the US eCommerce industry grew by over 40% in 2020 alone, with the eCommerce market value exceeding $10 trillion in revenue in 2020.