What Is Data Preparation? A 5Step Framework for AnalyticsReady Data
Your reports are only as good as your data. When your team spends hours building dashboards and answering leadership questions, mismatched or messy data can quickly erode trust. That’s why data preparation-cleaning, organizing, and aligning your data through structured preparation processes is the first (and most critical) step before you can analyze trends, track goals, or forecast results.